FILE – Linda Yaccarino, chief executive officer of X Corp., at the VivaTech conference in Paris, France, on Friday, May 24, 2024. (Benjamin Girette/Bloomberg via Getty Images)
Linda Yaccarino, the CEO of Elon Musk’s X, is stepping down after two years at the company.
What they’re saying:
“I’m incredibly proud of the X team – the historic business turn around we have accomplished together has been nothing short of remarkable,” Yaccarino said on X.
The backstory:
Musk hired Yaccarino, a veteran ad executive, in May 2023 buying Twitter for $44 billion in late 2022.
He said at the time that Yaccarino’s role would be focused mainly on running the company’s business operations, leaving him to focus on product design and new technology.
In accepting the job, Yaccarino was taking on the challenge of getting big brands back to advertising on the social media platform after months of upheaval following Musk’s takeover.
The Source: Information for this story was taken from Linda Yaccarino’s X account and reporting by The Associated Press.
